One-step access to information by way of the internet, PDAs, cell phones and email, means greater competition for your audience's attention. Traditional marketing doesn't always cut it, including packaged videos and multi-media presentations. What if you get lost in the chaos?

Relax, you can stand out in the crowd.

Just give your audience exactly what they want. With Media On-Demand , you don't have to try and guess what they are looking for. You ask them, and allow your audience to choose the information they'll recieve.

But how does it work?

Take the manufacturer looking for a new way to connect with clients. Their direct mail invitation to receive personalized CD's generated a 33% response (10 times the normal response of a direct mail piece). Prospects were directed to the client's Drive-Thru storefront created and hosted by Media On-Demand . Once there, prospects selected the content they wanted in a couple of minutes. A quick name and address later, they were on their way. Allied Vaughn's MOD system would produce the personalized CD's and ship them usually that same day. Automatic emails thanked the client for their visit and confirmed shipment of their disc.

And the results?

In addition to the astounding response rate, over 1.3% of the recipients actually took the time to email the client raving about how easy and fun it was. That's connecting. Almost overnight, the sales pipeline doubled. And, now the client has updated contact information (including email!) for over 1500 qualified prospects. The manufacture continues to use their storefront to distribute materials at a fraction of the time and cost of their in-house collateral fulfillment - changing and updating it as needed without the cost or time limitations of technical personnel.